Our Blog
Blogging such a simple word with so many perceived meanings. The purpose here is for our employees to share their expressions, ideas, feelings, or thoughts at a specific time, on a topic that extends beyond their inner circle. The outcome is intended to make the topic more social, start a conversation and act as a resource for future discussions.
We recently partnered with 1919 Marketing out of New York to design and develop the new Ritz-Carlton Residences, Vail website. This website is the online home of the new luxury condos recently opened by the Ritz-Carlton in Vail, Colorado.
For the past couple of years there has been a shift towards customers using a Content Management System (CMS) to update their own web content. This is probably in response to the drastic improvement in the tools now available to the everyday user, as well as the fact that end-users themselves have become more computer savvy in general. If they can master do-it-yourself web apps such as Twitter and Facebook, why not their own website?
Just like we all think our kids are the cutest, and their incessant wailing at the playground isn’t bothering anyone, most of us have a hard time taking an objective look at our own websites. After 10 years of reviewing websites and explaining the results to customers, I’m still amazed how enlightening some of the most obvious observations can be. It’s not because they aren’t designers, or aren’t intelligent enough to see the problems, it’s that they are too close to their own baby and sometimes need a face full of cold water to bring them back to reality.
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